Sara Azul Froján, known professionally as Saramalacara, is an Argentine singer, rapper, and songwriter who has emerged as a leading figure in the Cumbia 420 and Latin trap scenes.

A member of the Rip Gang collective, she gained prominence with her 2021 hit “Guchi Polo” and her innovative blend of hyperpop, cloud rap, and electropop, influenced by her early days as a graffiti artist.

Early Life and Education

Sara Azul Froján was born on November 8, 2000, in Mataderos, Buenos Aires, Argentina, to Mr. and Mrs. Froján, whose first names are not publicly disclosed. No information is available about her siblings. Growing up in a working-class neighborhood, she immersed herself in urban culture, studying drawing, design, and music theory, including four years of piano lessons.

Her teenage years were marked by graffiti art under the tag “Korea,” in which she painted trains and walls, shaping her bold aesthetic. Details about her formal education are limited, but her artistic pursuits reflect a self-driven creative education. Her ethnicity is Argentine, and her religious beliefs are not publicly known.

Career

Saramalacara began her career in 2019, releasing her debut single “Budokai Tenkaichi” on SoundCloud, inspired by artists like Avril Lavigne, Bad Gyal, and Trippie Redd. Her early tracks, including “Cartoon Network” (2019), gained traction in Argentina’s underground scene, reflecting her roots in graffiti and urban culture.

Joining the Rip Gang collective, she developed a distinctive sound that blends Latin trap, hyperpop, and cloud rap. Her 2020 collaboration “Water” with Taichu became a hit, followed by the breakout single “Guchi Polo” (2021), which fused 160 BPM rhythms with electropop, peaking at number 6 on the Argentine Billboard Hot 100.

In 2021, Saramalacara released her debut EP USB IDOL with producer Evar, featuring three tracks that showcased her pop-trap fusion. Her 2022 EP eclips3, produced with Evar and Dayvan, incorporated eurodance and neogothic elements, earning critical acclaim for its six tracks.

She performed at major festivals like Cosquín Rock and Lollapalooza Argentina in 2022, followed by sold-out shows at Niceto Club and Teatro Vorterix, and international gigs at Primavera Sound in Barcelona and BBK Bilbao. Her debut album Heráldica (2024), preceded by singles “Humo,” “Sola,” and “10percs” (featuring Hatsune Miku), marked a milestone with its vocaloid collaboration and solidified her global presence.

Saramalacara’s signing with Interscope Capitol Miami in 2024 elevated her career, with her single “Aura Talk” (2025) featuring Zell showcasing her avant-garde trap style. Her performances at Ruisrock and Provinssi in 2025, along with her role as a guest host on NTS Radio, highlight her growing influence.

Her music, often exploring themes of digital culture and personal struggles, resonates with a fiercely loyal fan base, particularly among Gen Z. As a female leader in Latin urban music, her innovative sound and aesthetic continue to redefine the genre.

Personal Life

Saramalacara is single, with no publicly confirmed romantic relationships or children. Based in Buenos Aires, she maintains a private life, focusing on her music and visual art.

Discography

• USB IDOL (2021)

• eclips3 (2022)

• Heráldica (2024)

• Heráldica+ (2024)

Net Worth

Saramalacara has an estimated net worth of $500,000. Her income derives from music sales, streaming revenue from hits like “Guchi Polo” and “Sola,” and live performances at festivals like Lollapalooza and Primavera Sound. Further earnings come from her deal with Interscope Capitol Miami and social media endorsements on platforms like Instagram.