The Velveteen Rabbit Trailer Previews Apple TV+’s Adaptation of Beloved Christmas Story

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The Velveteen Rabbit Trailer Previews Apple TV+’s Adaptation of Beloved Christmas Story

Apple TV+ has released a new trailer for The Velveteen Rabbit, a new 40-minute Christmas special based on Margery Williams’ beloved children’s book.

The trailer for Apple TV+’s new adaptation of The Velveteen Rabbit previews a heartwarming Christmas story featuring both live-action and animated scenes. The screenplay for the new adaptation comes from Tom Bidwell, while Magic Light Pictures co-founder Martin Pope produces the special.

Check out the trailer for The Velveteen Rabbit below:

What is The Velveteen Rabbit about?

Published in 1922, Williams’ The Velveteen Rabbit has been adapted into animated specials, feature films, and more, several times before. Christopher Plummer, for example, narrated an animated retelling of the story that was released in 1985, while Michael Landon Jr. directed a Velveteen Rabbit feature film with Jane Seymour, Tom Skerritt, and Ellen Burstyn that was released in 2009.

The Velveteen Rabbit releases on Apple TV+ on November 22, 2023.